All Notes:

Capitalizing on AI
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Here's How You Can Capitalise on building on top of AI... Even when it seems OpenAI wants to cover the whole market with its plugins.

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AI Regenerative Performance Headlines
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Quick AI Ecom business idea for the take.

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Law of Category
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How can you make sure that your customers remember who you are? What variables increase memorability?Why are some things memorable?

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On Avoiding Trends
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You really don't want to be the nth company on anything.

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Set Sail With Accurate CPA's
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You can outbid competitors when you have a strong back end. I will upload a public jupyter notebook soon to plug in to Shopify and get your perfect CPA.

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A Counterintuitive Tip
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The simpler the copy is, the more your prospects read, the more your prospects read the more likely you are to persuading them into action.

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Specific Ads
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A 1-min read with a ROAS increasing takeaway. Create a visual vivid image on their minds with your ads by being very explicit.

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Cashvertising's Ego-Morphing
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How to sell more by describing a customer's future ego.

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Dunning Kruger Effect
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Did you know? Poor entrepreneurs (in terms of quality, bad entrepreneurs), or for this matter anyone really; often feel **more** successful than good entrepreneurs.

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This Site
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I've planned this site to be as compact and practical as possible. With actionable knowledge blocks you can apply today.

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Tools
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Key Soft/Hard ware I use daily.

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About
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I was born and raised in Buenos Aires, Argentina.

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Contact
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Thanks for your interest in getting in touch. But there's a few things you should know before you send me an email.

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Kim & Kimmy
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Kim & Kimmy is a new exciting and data-driven brand that gets parents back in the spotlight.

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Now
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📌 Currently living in Dubai, United Arab Emirates.

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Font & Background Colour
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It's been proven that white background and black font increases readability.

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Thiel's Seven Questions
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These are Thiel's seven questions every business / entrepreneur must answer (ideally before starting out).

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On Sleeping Well
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- Most important: Keep the same sleeping schedule all week. Even on weekends.- Early Exposure to Sunlight From 9-11am at least 15 minutes.- Try to have as much sun exposure as you can.- Use bright lights in the morning if indoors.

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Length Implies Strength Heuristic
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Heuristics is another word for "intelligent guesswork", not based on a deep rationale, but based on assumptions and previous experiences.

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